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GAF Roofing: The Ultimate Choice for Southwest Michigan Homes

GAF roofing

As an experienced roofing contractor specializing in residential services, I’ve seen firsthand the unique challenges that Southwest Michigan’s climate can present. That’s why I’m a strong advocate for GAF roofing materials – they are designed to stand up to our wild weather while adding beauty and value to your home.

Why Choose GAF Roofing Materials

Quality and Durability

In our Michigan winters, a weak roof is a homeowner’s nightmare. I remember a client whose low-quality shingles were shredded by a nasty winter storm; the repair costs were a shock. That’s when I introduced them to GAF’s industry-leading warranty options and long-lasting materials, resistant to wind, rain, snow, and hail.  GAF has industry leading warranties across the board and the way they stand behind the product has me sold that they are the best choice for residential roofing repairs and replacement.

Variety of Options

From modern to rustic, GAF has options to suit every style of home. I recently helped a family in Kalamazoo choose the perfect color and style to match their charming colonial.  They wanted something different but did not want to over spend on a designer grade shingle just to do so… That is where the UHDZ shingles come in. (check out the UHDZ on GAF’s website by clicking here)

Energy Efficiency

GAF’s Cool Roof technology is not just a summer saver; it helps in winters too by effectively insulating your home. This product is only available in certain markets in the US and we are not one of them unfortunately.  However for our weather here in West Michigan this might be a bit of a stretch and a customer who is looking for superior quality I believe would benefit more from a GAF Armorshield II shingle. (check out more about Armorshield II by clicking here)

Popular GAF Roofing Products for Michigan Homes

Timberline HDZ Shingles

These are America’s #1 selling shingles for a reason. They’re stylish but also incredibly durable, which is essential in our unpredictable weather.

GAF Designer Shingles

For that upscale, sophisticated look that will have your house standing out for all the right reasons!  There are options for historic homes that require certain profiles to the roofing materials installed as well.  This is a great re-source for someone who wants to really spice up the exterior of their home!

GAF Liberty SBS Self-Adhering Base/Ply Sheet

This is my go-to for low slope roofs, especially in our wet Michigan springs.  This product comes in a variety of colors and allows us to match or accent your roof for these low slope roof facets.

The Installation Process

Initial Assessment and Consultation

It all starts with a conversation. We visit your property, we talk about your needs, your budget, and we answer all your questions.  After that we complete an evaluation taking photos of concerns to highlight to you when discussing material options or recommendations on work scope.  After we have discussed these options with you and provided a detailed roofing repair or roofing replacement estimate we can get the project started!

Installation by Certified GAF Master Elite Contractors

I’ve been through GAF’s rigorous training and certification program, and I can vouch for its thoroughness. We know GAF’s products inside and out.  As a GAF Master Elite roofing contractor in Kalamazoo we are recognized for our commitment to quality over the years and our continued focus to learn about new products and installation methods.  Learn more about the GAF Master Elite program by clicking above.

Why Work with a GAF Certified Contractor

Quality of Workmanship

GAF doesn’t hand out certifications like candy. We have to earn it with a record of quality work and ongoing education.

Local Insights

Understanding Southwest Michigan’s climate and building codes is vital. We know the local scene because we live here, just like you.  We also have local connection with suppliers for difficult to find materials and to help with tricky deliveries or fast turn arounds on projects.  We also have access to landfills to dispose properly of large amounts of debris that will be a part of your roof replacement project.

Climate Considerations for Southwest Michigan

Winter: Insulation and Ice Dam Prevention

I can’t count how many times I’ve seen ice dams wreak havoc on roofs in our Michigan winters. Proper insulation and a quality roofing system are your best defense.  GAF has awesome infornation on ventilation needs and options for venting products that can be used on your roof.  Check out this page from GAF on more information about venting and why it is so important.

Maintenance Tips for Your GAF Roof

Regular Inspection

I advise my clients to do a casual roof inspection twice a year – in spring to check for winter damage, and in fall to prep for the cold months.  If you are unable to access your roof then 1-3 years is an appropriate time between inspections if you are not experiencing issues and feel that seasonal inspections are not necessary.  Drone technology has been huge for this as we can easily and quickly take photos and send them to the homeowner to help show what we are seeing and why or why not there maybe an issue.

Cost and Financing Options

A quality roof is an investment in your home’s future. We offer various financing options to make it easier on your wallet today.  Our company uses Service Finance Company for financing options on our roofing projects, this is a US based company and they have great customer service!


Choosing GAF roofing products, especially when installed by a certified contractor, is a winning decision for any Southwest Michigan home. Reach out today for a consultation or quote – your roof will thank you!

Read more: Roof Replacement?: 10 Clear-Cut Signals You Shouldn’t Ignore

Author Bio

With 20 years under my belt as an experienced roofing contractor, I specialize in residential roofing services and have a personal connection to and extensive experience working in Southwest Michigan.  I am passionate about providing honest feedback and quality service on every project.


Q: How long does a GAF roof last?
A: GAF roofing systems, when properly maintained, can last between 25 to 50 years, depending on the material and installation.

Q: What is the GAF Weather Stopper System?
A: It’s a complete roofing solution from GAF that includes leak barriers, roof deck protection, starter strip shingles, and ridge cap shingles.

Q: How does GAF’s warranty compare to other manufacturers?
A: GAF offers some of the best warranties in the industry, with options ranging from 20 years to a non-prorated 50 Year Warranty with the GAF Golden Pledge.

Q: What is the process for filing a warranty claim with GAF?
A: It’s simple and straightforward. You start by calling GAF’s warranty team or submitting a claim online through their website.

Q: Is a GAF certified contractor worth the extra cost?
A: Absolutely. A certified contractor, like us, ensures the highest quality of installation and allows you to take full advantage of GAF’s extensive warranty options.

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